Aviation has four distinct personalities that marketing types have to communicate to; pilots, spouses of pilots, engineers, and accountants!
And these four audiences could not be more dissimilar....
But after 20 years of marketing to every diverse member of this audience M2 knows how to motivate them and vector them in your direction.
A great business development strategy can get you only so far if the creative message does not accomplish its intentions.
The best creative ideas are those that endear your brand to the needs of your prospect. They make a connection that is both personal, logical and pushes for an interaction; ultimately a sales opportunity.
Marketing misfires are made most often by poor creative messaging and can be very expensive. Let M2 help you from making those costly mistakes.